Digital Marketing Essentials

  • Understand the digital marketing funnel
  • Improve a page's search ranking
  • Certificate of completion when you finish every lesson
Last updated in Nov 2026
Course languages
English
Certification
Certificate of completion from InternHub
Duration
4 weeks · Beginner level
Included with this course
7 topics
1 project
2 tools covered

Digital Marketing Essentials certification

InternHub certificate of completion

Complete every topic of Digital Marketing Essentials to get a certificate with your name and the course. Each certificate carries a unique number that employers can check on InternHub.

iH InternHub

Certificate of completion

This is to certify that

Your Name

has successfully completed the online course

Digital Marketing Essentials

8 November 2026Date of completion
Simran KaurInstructor
IH-XXXX-XXXXCertificate no.

Why learn Digital Marketing?

  • Every brand markets online

    Companies of all sizes look for people who can grow an audience.

  • Measurable results

    Learn to read the numbers and show the impact of your work.

  • Quick to start

    You can practise on your own social pages from the first week.

What placement assistance will you receive?

  • Build your resume on InternHub

    Add the course and your projects to your InternHub resume so recruiters see what you can do.

  • Job alerts that match your skills

    Turn on job alerts in your profile to hear about internships and fresher jobs that fit what you learn here.

  • Apply from the same account

    Apply to internships and jobs on InternHub with the profile you already have.

AI tools you will learn

Google Analytics

Track visitors and see which campaigns work.

Canva

Create social posts and ads quickly.

Digital Marketing Essentials Curriculum

3 modules · 7 topics · 2h 0m total

Marketing basics 2 Topics
  • The marketing funnel
  • Knowing your audience
Channels 3 Topics
  • Search engine optimisation
  • Social media
  • Email marketing
Measuring results 2 Topics
  • Google Analytics basics
  • Your marketing plan

Digital Marketing Essentials project details

Campaign plan for a local business

Capstone project

Plan a one-month campaign with goals, channels, content and a simple budget.

Meet your instructor

Simran KaurGrowth marketer

Simran has led growth for consumer apps and runs workshops on practical marketing for small businesses.

Digital Marketing Essentials overview

Learn how businesses find and keep customers online. Each module ends with a mini-assignment so you build a marketing plan for a sample brand as you go.

What you will learn

  • Understand the digital marketing funnel
  • Improve a page's search ranking
  • Plan a social media calendar
  • Measure results with analytics

Skills you will gain

SEO Social Media Marketing Email Marketing Google Analytics

Prerequisites

  • None. Curiosity about how brands grow online.

Digital Marketing Essentials FAQs

Q. Do I need any prior experience?

Check the prerequisites above. Beginner courses start from the basics.

Q. How long do I have access to the course?

Once you enroll, the lessons stay available in My learning.

Q. Can I learn at my own pace?

Yes. Lessons are self-paced and your progress is saved as you mark them complete.

Q. Will I get a certificate?

Yes. When you complete every lesson you can open your certificate from the course page and print it. It has a number employers can verify on InternHub.

Q. Do I have to pay to enroll?

Online payment is not available yet. Enrolling gives you access to the lessons now and no payment is taken.